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Practical guides on website design, content, SEO and marketing — written for law firms that want their website to bring in cases.
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Guides, playbooks and straight answers
Everything we have learned from building and ranking law firm websites, written up so you can use it. Planning a rebuild? Start with our guide to a lawyer website redesign without losing rankings.
Law Firm Website Launch Checklist: 3 Phases, Every Step
A phase-by-phase launch checklist for law firm websites, including the 11 bar-rule, redirect and lead-delivery steps that generic checklists never
Core Web Vitals for Law Firm Websites: 14 Sites Measured
We measured Core Web Vitals on 14 real law firm websites. Only eight passed, and the largest firms were not
15 Law Firm Website Mistakes (With a 1-Minute Check for Each)
The 15 law firm website mistakes that quietly lose clients, grouped by the damage they do, each with a one-minute
Law Firm Website Content Audit: A Two-Hour Process That Finds the Waste
A law firm website content audit tells you which pages to keep, rewrite, merge or delete. The six-step process, the
Medical Malpractice Lawyer Website Design in Texas: Qualifying Enquiries Before They Arrive
Medical malpractice lawyer website design in Texas: why reform makes expectation-setting the job, the decline page nobody builds, and results
Attorney Bio Page Content: What to Write So the Page Books Consultations
The attorney bio is the page people open right before they call, which makes it a decision page, not a
How to Build a Law Firm Website on WordPress: Step by Step
The DIY step-by-step: domain, hosting, theme, the eight pages you need, four plugins, bar compliance, and a pre-launch checklist.
Military Divorce Pages: The Families Most Family Law Websites Ignore
Where to file when stationed elsewhere, retirement pay, deployment and custody: the questions military families search and almost no family
Lawyer Website Redesign Without Losing Your Google Rankings
A lawyer website redesign loses rankings for four reasons, and all four are avoidable. The baseline to capture before you
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